ASCFG Events Calendar

  • Ask an Expert: Best Practices for Seed Saving

    Zoom

    Join us for the ASCFG's January 2025 Ask an Expert webinar on Monday, January 13, at 8:00 p.m. Eastern! Erika Clarke founded and manages Sow Local Seeds, a family farm that specializes in locally adapted and ecologically produced flower, herb, and vegetable seeds in Nova Scotia, Canada. During her presentation, she will walk attendees through […]

  • Ask an Expert: Pressed Flowers for New Products and New Customers

    Zoom

    Join us for the ASCFG’s February 2025 Ask an Expert webinar on Monday, February 17, at 8:00 p.m. Eastern! Kate Punnett created a small flower press company called The August Press where she sells flower presses across North America. She also captures her pressed art digitally and sells her prints, and her future goals are […]

  • Ask an Expert: Solar Panels on Cut Flower Farms

    Zoom

    Jenny Jonak has been an attorney for 27 years as well as the founder and owner of Dragon Song Farm in Eugene, Oregon. During this Ask an Expert webinar, Jenny will describe her experience with installing solar panels on her cut flower farm. This important infrastructure investment required time, upfront costs, and research, and Jenny […]

  • Popped with Phebe: Pop Up Events, Workshops, and Unique Retail Options

    Zoom

    Phebe Robinson-Higgins of Grace Floral and Co. Tuesday, April 8, 2025, at 8:00 p.m. Eastern. Pop-up workshops are an exciting way for flower farmers and floral professionals to engage your community, to showcase your expertise, and create memorable experiences. Often hosted in third party retail and boutique spaces, these unique events are offer incredible opportunities […]

  • Ask an Expert: Developing New Customer Experiences, Diversifying Income Streams

    Zoom

    Sarah and Curtis Millsap grow 2 acres of flowers and vegetables annually, with 25,000 square feet under plastic, including a 1,600 square foot Chinese solar greenhouse and a 6,000 square foot minimally heated greenhouse. They use organic practices, and offer their produce for sale through a year-round, a 185 member CSA, farmers’ market, and restaurant […]

  • Effective Email Marketing for Cut Flower Farmers

    Zoom

    Angie Machado of Etereas Flowers, LLC. Tuesday, April 22, 2025, at 8:00 p.m. Eastern With unpredictable algorithms, uncertain legislation, and changing demographics, communicating with consumers has moved away from social media and onto building an email-based community through which you can directly contact your customers. Angie Machado is a marketing specialist and owner of Etereas […]

  • RESCHEDULED: Optimizing Websites for Marketing and Sales

    Zoom

    RESCHEDULED for Tuesday, April 29, 2025, at 8:00 p.m. Eastern *** CEO Katie Elzer-Peters of Garden of Words, LLC. With over fifteen years of marketing expertise for the green industry, Katie Elzer-Peters of Garden of Words LLC knows how agricultural professionals can set their online presence up for success. Join this incredible presentation on the […]

  • RESCHEDULED: Preparing Effective Financial Statements for Your Farm

    Zoom

    Sarah Scott, CPA, Allegiant Tax & Accounting Services and Flower Farm. Monday, May 5, 2025, at 8:00 p.m. Eastern. Maintaining clear, accurate and timely financial statements is one of the most impactful investments you can make in the long-term success of your cut flower farm. Well-prepared statements ensure hassle-free internal and external audits, help guide […]

  • Ask an Expert: Online Bookkeeping for Cut Flower Farmers

    Zoom

    Jessica and Graham Chase are the owners and farmer-florists of Sierra Flower Farm in Gardner, Nevada. The farm isn't the typical farm of rolling acres, but rather a tiny urban farm with about a half acre in production, selling wholesale blooms and servicing local weddings. Conscious of their impact on the environment and the ecosystem […]

  • Ask an Expert: Companion Planting for Cut Flower Crops

    Zoom

    Join us for a session on companion planting for crop flower crops with Jalisca Thomason, founder of Rustic Roots Floral Design, and agroforestry professor at Bakersfield College. Jalisca will introduce the concept of companion planting, discuss the benefits and considerations, and provide practical advice that attendees can try on their own farms. Jalisca Thomason is an […]

  • Ask an Expert: Developing a Safety Management Program

    Zoom

    Zach Bruce is the Director of Safety Services at Hortica and joined the company in 2005 as a Safety Services Consultant, providing safety and loss control services to the horticultural industry. With decades of experience and insight, be sure to join in as he offers advice on developing a robust safety program for your farm. Zoom instructions […]

  • Ask an Expert: Sustainability Practices to Incorporate into Your Farm

    Zoom

    So you want to be a more sustainable farmer but are uncertain how to get started? We’ve got you: Join Mandy and Steve O’Shea of 3 Porch Farms as they cover a sampling of easy-to-incorporate practices that will reduce the environmental impact of your farm. 3 Porch Farm is renowned for their commitment to environmental well-being […]