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Ask an Expert: Business Planning for Flower Farmers

August 12 @ 8:00 pm - 9:00 pm EDT

Join us for the August 2024 Ask an Expert session taught by Lennie Larkin of B-Side Flower Farm.

Business planning can be an overwhelming process, which keeps flower farmers from doing it. But the good news is that business planning doesn’t have to be a one-site-fits-all, formal process. In this session, Lennie will guide you through some introductory business planning methods and leave you with actionable steps to help grow or refine your farm.

Lennie Larkin started B-Side Farm after falling head over heels for flowers. She came to farming and flowers from a background in adult education. Naturally, B-Side Farm has quickly become an educational farm where Lennie not only grows and designs with flowers, but teaches others how she’s doing what she’s doing. B-Side Farm workshops are designed to meet every student where they’re at and encourage them to dive a little deeper into the world of flowers – whether in the garden or design studio. The B-Side Blog is a growing resource for both of these arenas.

B-Side Farm

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August 12
8:00 pm - 9:00 pm EDT
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Association of Specialty Cut Flower Growers
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