Part of the Flowers are Serious Business webinar series, "Happiness Is Pivot Tables: The Spreadsheet Skill You Didn't Know You Needed" is an exciting opportunity to level up your recordkeeping skills as a business owner. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about […]
Part of the Flowers are Serious Business webinar series, “Customer Education Strategies for Cut Flower Growers" is an exciting opportunity to better engage with prospective customers in order to increase sales and build relationships. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership […]
Part of the Flowers are Serious Business webinar series, “Legal Issues for Cut Flower Farmers” is an exciting opportunity to expand your knowledge about legal issues cut flower farmers face as business owners. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership options […]
Part of the Flowers are Serious Business webinar series, "Analyzing Cut Flower Profitability through the Enterprise Budget Analysis Process" is an exciting opportunity to learn how to evaluate your profitability and how to translate that information into action. Please note that this webinar series is only available for ASCFG members. If you are interested in learning […]
Phebe Robinson-Higgins of Grace Floral and Co. Tuesday, April 8, 2025, at 8:00 p.m. Eastern. Pop-up workshops are an exciting way for flower farmers and floral professionals to engage your community, to showcase your expertise, and create memorable experiences. Often hosted in third party retail and boutique spaces, these unique events are offer incredible opportunities […]
Angie Machado of Etereas Flowers, LLC. Tuesday, April 22, 2025, at 8:00 p.m. Eastern With unpredictable algorithms, uncertain legislation, and changing demographics, communicating with consumers has moved away from social media and onto building an email-based community through which you can directly contact your customers. Angie Machado is a marketing specialist and owner of Etereas […]
RESCHEDULED for Tuesday, April 29, 2025, at 8:00 p.m. Eastern *** CEO Katie Elzer-Peters of Garden of Words, LLC. With over fifteen years of marketing expertise for the green industry, Katie Elzer-Peters of Garden of Words LLC knows how agricultural professionals can set their online presence up for success. Join this incredible presentation on the […]
Sarah Scott, CPA, Allegiant Tax & Accounting Services and Flower Farm. Monday, May 5, 2025, at 8:00 p.m. Eastern. Maintaining clear, accurate and timely financial statements is one of the most impactful investments you can make in the long-term success of your cut flower farm. Well-prepared statements ensure hassle-free internal and external audits, help guide […]
