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DTSTART;TZID=America/New_York:20250908T200000
DTEND;TZID=America/New_York:20250908T210000
DTSTAMP:20260428T161711
CREATED:20241113T004613Z
LAST-MODIFIED:20250619T191640Z
UID:18921-1757361600-1757365200@www.ascfg.org
SUMMARY:Ask an Expert: Speed Guide to Making an Annual Marketing Plan for Cut Flower Farmers
DESCRIPTION:Join us for a session on developing an annual marketing plan for your farm!  Myrna Greenfield is the “Top Egg” at Good Egg Marketing and the author of Marketing Your Farm: A practical guide to attracting loyal customers and increasing sales (Savvy Press 2022). Good Egg Marketing provides business planning and marketing services for food and farm-related businesses and nonprofits. Clients include flower growers\, garden centers\, nurseries\, and other businesses in the green industry. Attendees of this webinar will walk away with actionable next steps for their marketing goals. \nGreenfield is a frequent speaker and trainer at conferences\, events\, and meetings on topics such as agritourism\, branding\, sales and marketing strategies\, websites\, and social media. She received her MBA from Simmons School of Management in Boston\, MA. A foodie\, treehugger\, and mensch\, Greenfield is a board member of Boston Farms Community Land Trust and lives in Jamaica Plain\, MA. Connect with her on LinkedIn and follow Good Egg Marketing on Facebook and Instagram. \nZoom instructions will be emailed to members on the day of the event. All Ask an Expert webinars are recorded.  \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-speed-guide-to-making-an-annual-marketing-plan-for-cut-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Flowers-e1731458754523.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250811T200000
DTEND;TZID=America/New_York:20250811T210000
DTSTAMP:20260428T161711
CREATED:20241113T003944Z
LAST-MODIFIED:20250213T224355Z
UID:18918-1754942400-1754946000@www.ascfg.org
SUMMARY:Ask an Expert: Sustainability Practices to Incorporate into Your Farm
DESCRIPTION:So you want to be a more sustainable farmer but are uncertain how to get started? We’ve got you: Join Mandy and Steve O’Shea of 3 Porch Farms as they cover a sampling of easy-to-incorporate practices that will reduce the environmental impact of your farm. \n3 Porch Farm is renowned for their commitment to environmental well-being and sustainable agriculture. The flowers are grown with only organic certified fertilizers and their pest control is managed through organic certified plant and fungal derivatives or with beneficial insects. 3 Porch Farm flowers are chilled and processed in facilities that are powered with over 150 solar panels and as of Spring of 2021\, the farm now provides carbon neutral shipping on all products by purchasing Carbon Offsets through Pachama. Furthermore\, 3 Porch Farm uses paper tape\, recyclable boxes\, post consumer paper packaging\, paper towels instead of sponges\, and plant based plastic baggies to keep stems wet. All of which can be composted or recycled. Even our shipping labels and stickers are compostable and printed with soy-based inks. \nZoom instructions will be emailed to members on the day of the event. All Ask an Expert Webinars are recorded. \n\nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-sustainability-practices-to-incorporate-into-your-farm/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/webp:https://www.ascfg.org/wp-content/uploads/SandM-e1731458360402.webp
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250804T090000
DTEND;TZID=America/New_York:20250804T130000
DTSTAMP:20260428T161711
CREATED:20250307T171943Z
LAST-MODIFIED:20250307T202602Z
UID:20580-1754298000-1754312400@www.ascfg.org
SUMMARY:Farm Tour: Marilla Field and Flora
DESCRIPTION:Host: Adrianne Gammie\nMarilla Field and Flora\n10203 Easton Road\nDexter\, MI\nhttps://www.marillafield.com/\n9:00 a.m. – 1:00 p.m.\nLimited to 50 attendees.\nRegistration Fee: $100 \nEvent Overview: Join Adrianne Gammie of Marilla Field and Flora for a farm tour! Adrianne is a farmer-florist who offers florals for weddings and events\, local retailers and boutiques\, and a CSA subscription for community members in her area. With a background in the fashion industry\, Adrianne’s floral design style is informed by the aesthetics and seasonality of the natural world. She offers bespoke designs that are organic\, loose and whimsical and sourced from her own farm or as close as possible\, ensuring that she uses that freshest and most local blooms. With a robust pollinator habitat on the farm\, Adrianne will cover the processes and practices associated with establishing\, growing\, and managing native pollinator fields\, including a grant application process. Attendees will also get an overview of her crop selections\, color palettes\, sales outlets\, and overall farm practices. Lunch will not be provided. \nRegister today! \nThank you\, sponsors! 
URL:https://www.ascfg.org/event/farm-tour-marilla-field-and-flora/
LOCATION:Marilla Field and Flora\, 10203 Easton Road\, Dexter\, MI\, 48130\, United States
CATEGORIES:Farm Tours
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Marilla-e1741367971462.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250714T200000
DTEND;TZID=America/New_York:20250714T210000
DTSTAMP:20260428T161711
CREATED:20241107T224147Z
LAST-MODIFIED:20250213T224434Z
UID:18855-1752523200-1752526800@www.ascfg.org
SUMMARY:Ask an Expert: Developing a Safety Management Program
DESCRIPTION:Zach Bruce is the Director of Safety Services at Hortica and joined the company in 2005 as a Safety Services Consultant\, providing safety and loss control services to the horticultural industry. With decades of experience and insight\, be sure to join in as he offers advice on developing a robust safety program for your farm. \nZoom instructions will be emailed to members on the day of the event. All Ask an Expert webinars are recorded. \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-developing-a-safety-management-program/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/farm-safety_iStock-AlbertPego-e1731019297909.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250708
DTEND;VALUE=DATE:20250710
DTSTAMP:20260428T161711
CREATED:20241217T181307Z
LAST-MODIFIED:20250221T203630Z
UID:19181-1751932800-1752105599@www.ascfg.org
SUMMARY:2025 ASCFG Floral Design Intensive
DESCRIPTION:Location: The Barn at Honeysuckle Hill\, Asheville\, North Carolina \nThe ASCFG is hosting an in-person Floral Design Intensive at The Barn at Honeysuckle Hill in Asheville\, North Carolina\, on July 8 & 9\, 2025. Farmer florists\, florists\, and floral designers will learn how to level up their skillsets with workshops that feature a combination of live demonstrations and hands-on practice. Organic bouquets\, event centerpieces\, and large foam-free floral installation design will be featured. All workshop materials are included in the registration fee. Lunch is included both days. \nProgram Details and Registration Information\n  \n 
URL:https://www.ascfg.org/event/2025-ascfg-floral-design-intensive/
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/design-intensive-thumbnail.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250624
DTEND;VALUE=DATE:20250625
DTSTAMP:20260428T161711
CREATED:20250221T204112Z
LAST-MODIFIED:20250221T222743Z
UID:20366-1750723200-1750809599@www.ascfg.org
SUMMARY:ASCFG Equipment & Field Day
DESCRIPTION:Hosted by Johnny’s Selected Seeds\nTuesday\, June 24\, 2025\n8:00 a.m. – 4:00 p.m.\nJoin us for an immersive and exciting event in June: The ASCFG Equipment & Field Day\, hosted by the marvelous Johnny’s Selected Seeds! This event will feature live demonstrations and expert instruction on how to use different farm tools (both hand and tractor scale equipment) on Johnny’s research farm. \nLocations: Albion and Winslow\, Maine\nMaximum Number of Registrants: 80 \nProgram Details and Registration Information
URL:https://www.ascfg.org/event/ascfg-equipment-field-day/
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Johnnys-2025.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250610T090000
DTEND;TZID=America/New_York:20250610T130000
DTSTAMP:20260428T161711
CREATED:20250121T195443Z
LAST-MODIFIED:20250213T191859Z
UID:19565-1749546000-1749560400@www.ascfg.org
SUMMARY:Farm Tour: Creekside Flower Farm
DESCRIPTION:Host: Morgan Sharpe\nCreekside Flower Farm\nChattanooga\, TN\nhttps://www.creeksideflowerfarm.com/\n9:00 a.m. – 1:00 p.m.\nLimited to 125 attendees.\nRegistration Fee: $125. \nEvent Overview: Join Morgan Sharpe of Creekside Flower Farm for a farm tour! Morgan is a farmer-florist who offers florals for weddings and events and sells her blooms to florists. Her floral design style has been formed by the natural world\, and often characterized as organic\, loose and whimsical. Attendees will get an overview of her crop selections\, color palettes\, event services design\, and overall farm practices. Lunch will not be provided. \nSponsored by: \n \nRegister Today!
URL:https://www.ascfg.org/event/farm-tour-creekside-flower-farm/
LOCATION:Creekside Flower Farm\, 16141 Road 43\, Chattanooga\, TN\, 95637\, United States
CATEGORIES:Farm Tours
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Morgan-Sharpe-1-e1737489493465.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250609T200000
DTEND;TZID=America/New_York:20250609T210000
DTSTAMP:20260428T161711
CREATED:20241107T223526Z
LAST-MODIFIED:20250213T224530Z
UID:18852-1749499200-1749502800@www.ascfg.org
SUMMARY:Ask an Expert: Companion Planting for Cut Flower Crops
DESCRIPTION:Join us for a session on companion planting for crop flower crops with Jalisca Thomason\, founder of Rustic Roots Floral Design\, and agroforestry professor at Bakersfield College. Jalisca will introduce the concept of companion planting\, discuss the benefits and considerations\, and provide practical advice that attendees can try on their own farms. \nJalisca Thomason is an educator and an artist. She spent a decade as a high school agriculture teacher in California\, coaching Floral Design Teams and teaching introductory and advanced floral design. She is currently a full professor at Bakersfield College in the area of forestry and natural resources\, with the occasional section of Floral Design. Jalisca started her studio\, Rustic Roots Floral Design\, in 2010 and enjoys working in her home based studio. \n\nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-companion-planting-for-cut-flower-crops/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/colorful-flower-plants-e1731018917313.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250521T090000
DTEND;TZID=America/New_York:20250521T130000
DTSTAMP:20260428T161711
CREATED:20250121T194820Z
LAST-MODIFIED:20250213T191745Z
UID:19561-1747818000-1747832400@www.ascfg.org
SUMMARY:Farm Tour: Full Belly Farm
DESCRIPTION:Host: Hannah Muller\nFull Belly Farm\n16141 Road 43\nGuinda\, CA 95637\nhttps://fullbellyfarm.com/\n9:00 a.m. – 1:00 p.m.\nLimited to 60 attendees.\nRegistration Fee: $100. \n\n\nEvent Overview: Join Hannah Muller\, flower farmer and founder of The Wreath Room\, at Full Belly Farm for a half day tour of this extensive operation. Full Belly Farm is a certified organic farm located in the beautiful Capay Valley of northern California\, growing over 15 acres of certified organic flowers from January through October. With over 100 varieties including sunflowers\, ranunculus\, tulips\, calendula\, and amaranth there is always something blooming and beautiful. With a thriving CSA\, floral services for events\, and dried botanicals\, there is something for every attendee! Light snacks and water will be provided; however\, lunch will not be provided. \n\n\n\nSponsored by:\n\n\n\nRegister Today!
URL:https://www.ascfg.org/event/farm-tour-full-belly-farm/
LOCATION:Full Belly Farm\, 16141 Road 43\, Guinda\, CA\, 95637\, United States
CATEGORIES:Farm Tours
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Muller-1-e1737489589600.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250512T200000
DTEND;TZID=America/New_York:20250512T210000
DTSTAMP:20260428T161711
CREATED:20241002T202834Z
LAST-MODIFIED:20250213T225156Z
UID:18591-1747080000-1747083600@www.ascfg.org
SUMMARY:Ask an Expert: Online Bookkeeping for Cut Flower Farmers
DESCRIPTION:Jessica and Graham Chase are the owners and farmer-florists of Sierra Flower Farm in Gardner\, Nevada. The farm isn’t the typical farm of rolling acres\, but rather a tiny urban farm with about a half acre in production\, selling wholesale blooms and servicing local weddings. Conscious of their impact on the environment and the ecosystem within their gardens and beyond\, the Chases are committed to only using sustainable growing practices and to adding to the earth’s health\, not depleting it. In this webinar\, the Chases will offer an in-depth primer on bookkeeping tools\, good practices\, and considerations for cut flower farmers. \nZoom instructions will be emailed to ASCFG members prior to the event. All Ask an Expert webinars are recorded and available through the Members Only website after the event. \nSponsored by:\n \n \n  \n 
URL:https://www.ascfg.org/event/ask-an-expert-online-bookkeeping-for-cut-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Hydrangea-paniculata-Pinky-Winky-Spring-Meadow-2-e1703703776833.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250505T200000
DTEND;TZID=America/New_York:20250505T210000
DTSTAMP:20260428T161711
CREATED:20250206T211222Z
LAST-MODIFIED:20250429T163225Z
UID:20060-1746475200-1746478800@www.ascfg.org
SUMMARY:RESCHEDULED: Preparing Effective Financial Statements for Your Farm
DESCRIPTION:Sarah Scott\, CPA\, Allegiant Tax & Accounting Services and Flower Farm. \nMonday\, May 5\, 2025\, at 8:00 p.m. Eastern. \n\n\n\n\nMaintaining clear\, accurate and timely financial statements is one of the most impactful investments you can make in the long-term success of your cut flower farm. Well-prepared statements ensure hassle-free internal and external audits\, help guide management decisions and present the stability and growth potential of your business to prospective lenders\, investors or buyers. \nPreparing the primary components of a financial statement – mainly the balance sheet\, income statement\, cash flow statement and statement of shareholders’ equity – requires thorough record keeping and detailed analysis. Clear\, easy-to-read presentation matters every bit as much as precision. \nJoin Certified Public Accountant and cut flower farmer Sarah Scott of Allegiant Tax & Accounting Services as she walks you through how to create a consistent template to keep using every period. Attendees will learn what comprises a financial statement\, its value and importance to your business\, and how to establish great practices moving forward. \nWhat Attendees Receive: \n\nLive webinar access.\nEvent recording for one year.\nElectronic copy of presentation slides.
URL:https://www.ascfg.org/event/preparing-effective-financial-statements-for-your-farm/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/SS-calendar.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250429T200000
DTEND;TZID=America/New_York:20250429T210000
DTSTAMP:20260428T161711
CREATED:20250206T204729Z
LAST-MODIFIED:20250325T212914Z
UID:20026-1745956800-1745960400@www.ascfg.org
SUMMARY:RESCHEDULED: Optimizing Websites for Marketing and Sales
DESCRIPTION:RESCHEDULED for Tuesday\, April 29\, 2025\, at 8:00 p.m. Eastern \n*** \nCEO Katie Elzer-Peters of Garden of Words\, LLC. \nWith over fifteen years of marketing expertise for the green industry\, Katie Elzer-Peters of Garden of Words LLC knows how agricultural professionals can set their online presence up for success. Join this incredible presentation on the importance of creating an effective and powerful website. For attendees who wish to enact recommendations from the webinar as soon as possible\, a personalized consultation with Katie is available for up to fifty attendees with an added fee of $25. \nWhat Attendees Receive: \n\nLive webinar access.\nEvent recording for one year.\nElectronic copy of presentation slides.\nOptional: Katie will evaluate your website and send a private feedback video between five and ten minutes that details personalized\, specific recommendations for enhancements. Available for up to fifty attendees with an added fee of $25.\n\n \nThis event is part of the 2025 Flowers are Serious Business webinar series. Learn more and register here!
URL:https://www.ascfg.org/event/optimizing-websites-for-marketing-and-sales/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://www.ascfg.org/wp-content/uploads/GardenOfWords_ForWebsite-1-e1738874837936.png
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250422T200000
DTEND;TZID=America/New_York:20250422T210000
DTSTAMP:20260428T161711
CREATED:20250206T210728Z
LAST-MODIFIED:20250206T210728Z
UID:20053-1745352000-1745355600@www.ascfg.org
SUMMARY:Effective Email Marketing for Cut Flower Farmers
DESCRIPTION:Angie Machado of Etereas Flowers\, LLC. \nTuesday\, April 22\, 2025\, at 8:00 p.m. Eastern \n\n\n\n\nWith unpredictable algorithms\, uncertain legislation\, and changing demographics\, communicating with consumers has moved away from social media and onto building an email-based community through which you can directly contact your customers. Angie Machado is a marketing specialist and owner of Etereas Flowers LLC. Attendees will learn how to develop an email newsletter from scratch; what components and practices are necessary for a successful newsletter; and will afterwards feel confident in starting their own. \nWhat Attendees Receive: \n\nLive webinar access.\nEvent recording for one year.\nElectronic copy of presentation slides.\n\n \nThis event is part of the 2025 Flowers are Serious Business webinar series. Learn more and register here!
URL:https://www.ascfg.org/event/effective-email-marketing-for-cut-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Angie-Machado-e1738876000684.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250414T200000
DTEND;TZID=America/New_York:20250414T210000
DTSTAMP:20260428T161711
CREATED:20241002T200758Z
LAST-MODIFIED:20250213T224108Z
UID:18585-1744660800-1744664400@www.ascfg.org
SUMMARY:Ask an Expert: Developing New Customer Experiences\, Diversifying Income Streams
DESCRIPTION:Sarah and Curtis Millsap grow 2 acres of flowers and vegetables annually\, with 25\,000 square feet under plastic\, including a 1\,600 square foot Chinese solar greenhouse and a 6\,000 square foot minimally heated greenhouse. They use organic practices\, and offer their produce for sale through a year-round\, a 185 member CSA\, farmers’ market\, and restaurant sales. They also offer an array of unique customer experiences: An Airbnb called the Tiny Turtle\, a weekly Pizza Club\, and Twilight Walks on the farm. The Millsaps will provide an overview of these on-farm programs and workshops\, and share advice on building unique customer experiences. Attendees will leave the webinar with new ideas to apply to their own farms. \nZoom instructions will be emailed to ASCFG members prior to the event. All Ask an Expert webinars are recorded and available through the Members Only website after the event. \n \nSponsored by:\n\n \n 
URL:https://www.ascfg.org/event/ask-an-expert-developing-customer-experiences-diversifying-income-streams/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/July-copy-scaled-e1727899635372.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250408T200000
DTEND;TZID=America/New_York:20250408T210000
DTSTAMP:20260428T161711
CREATED:20250206T205754Z
LAST-MODIFIED:20250206T205937Z
UID:20034-1744142400-1744146000@www.ascfg.org
SUMMARY:Popped with Phebe: Pop Up Events\, Workshops\, and Unique Retail Options
DESCRIPTION:Phebe Robinson-Higgins of Grace Floral and Co. \nTuesday\, April 8\, 2025\, at 8:00 p.m. Eastern. \nPop-up workshops are an exciting way for flower farmers and floral professionals to engage your community\, to showcase your expertise\, and create memorable experiences. Often hosted in third party retail and boutique spaces\, these unique events are offer incredible opportunities to connect with new clients and to partner with local businesses. Join the remarkable Phebe Robinson-Higgins from Grace Floral and Co.\, who will teach you how to successfully design\, plan\, and execute pop-up events that attract and inspire new customers. \nYou’ll learn the following… \n\nPlanning and Logistics: How define your workshop’s purpose and target audience; how to choose the right venue (and if applicable\, the right business partner); and the necessary considerations for selecting materials\, managing time\, and organizing all the moving parts.\nFundraising and Financial Support: While pop up events and retail experiences require less funds than traditional brick and mortar shops\, business owners still need capital to get started. Phebe has expertise in grant writing and seeking funds to bankroll new business endeavors\, and will share her advice and experiences.\nDuring and After the Workshop: Phebe will share recommendations for how to create an interactive and memorable experience for your attendees\, including recommended practices for day-of event execution\, troubleshooting common challenges\, and ensuring smooth operations. Lastly\, Phebe will share guidance how to sustain the new relationships you’ve built with participants.\n\nWhat Attendees Receive: \n\nLive webinar access.\nEvent recording for one year.\nElectronic copy of presentation slides.\n\nThis event is part of the 2025 Flowers are Serious Business webinar series. Learn more and register here!
URL:https://www.ascfg.org/event/popped-with-phebe-pop-up-events-workshops-and-unique-retail-options/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/avif:https://www.ascfg.org/wp-content/uploads/Phebe-Logo-e1738875465125.avif
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250408T083000
DTEND;TZID=America/New_York:20250408T130000
DTSTAMP:20260428T161711
CREATED:20250121T194031Z
LAST-MODIFIED:20250304T171737Z
UID:19557-1744101000-1744117200@www.ascfg.org
SUMMARY:Farm Tour: Wollam Gardens
DESCRIPTION:Host: Bob Wollam\nWollam Gardens\n5167 Jeffersonton Rd\nJeffersonton VA 22724\n8:30 a.m. to 1:00 p.m.\nwww.wollamgardens.com\nLimited to 80 attendees.\nRegistration Fee: $125. \nEvent Overview: Join the renowned Bob Wollam at Wollam Gardens for an exciting tour of this fantastic operation. Wollam Gardens is an 11 acre cut-flower farm and event destination\, featuring a flower farm stand\, a U-Pick garden\, a gift shop\, a bed and breakfast\, an event center\, and much more. Learn about the origins and evolution of this spectacular farm from a longtime cut flower farmer and ASCFG legend. Attendees will take away practical ideas for their operations and inspiration for future offerings. \nSponsored by: \n \n\n\n\nRegister Today!
URL:https://www.ascfg.org/event/farm-tour-wollam-gardens/
LOCATION:Wollam Gardens\, 5167 Jeffersonton Rd\, Jeffersonton\, VA\, 22724\, United States
CATEGORIES:Farm Tours
ATTACH;FMTTYPE=image/png:https://www.ascfg.org/wp-content/uploads/WG-illustrative-Logo-V1-e1737490087309.png
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250318
DTEND;VALUE=DATE:20250319
DTSTAMP:20260428T161711
CREATED:20241217T175527Z
LAST-MODIFIED:20250217T235112Z
UID:19163-1742256000-1742342399@www.ascfg.org
SUMMARY:2025 ASCFG Growers' School
DESCRIPTION:Location: The Grand Lady\, Austin\, Texas \nThis program is intended for all cut flower growers\, wherever they are in their educational journey and regardless of scale or business model. Our stellar line-up of sessions and speakers can be found here. Register today! \nGrowers’ School Program and Registration \nSponsors
URL:https://www.ascfg.org/event/2025-ascfg-beginning-growers-school/
CATEGORIES:In Person Event
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/TGL-thumbnail.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250317T100000
DTEND;TZID=America/New_York:20250317T160000
DTSTAMP:20260428T161711
CREATED:20250121T193400Z
LAST-MODIFIED:20250224T202157Z
UID:19551-1742205600-1742227200@www.ascfg.org
SUMMARY:Farm Tour: Blossom Lane Farm
DESCRIPTION:Hosts: Jonalyn Carver of Blossom Lane Farm and Julia Keel of Full Keel Farm\nTour Location: Blossom Lane Farm\nwww.blossomlanefarm.com\n1015 Stanley Lane\, Baker\, FL 32531\n(850) 733-7435\n10:00 a.m. – 4:00 p.m.\nLimited to 75 attendees.\nRegistration Fee: $175 (Includes lunch). \nEvent Overview: Jonalyn Carver of Blossom Lane Farm and Julia Keel of Full Keel Farm are technically in the same growing zone and they farm in the same state. However\, their individual microclimates ensure that they have different farm operations. Differences in growing conditions affect first and last frost dates\, nighttime temperatures\, seeding and planting timing\, crop selections\, when Jonalyn and Julia grow and sell\, sales outlets\, and agritourism\, among many other factors. Be sure to join this dynamic duo for a full day of educational programming and farm tours especially tailored for flower farmers who grow in the American Southeast\, and learn in person how two successful flower farmers have worked with their microclimates to create a flourishing business. Lunch will be provided. \nRegister Today! \nSponsored by:
URL:https://www.ascfg.org/event/farm-tour-blossom-lane-farm/
LOCATION:Blossom Lane Farm\, 1015 Stanley Lane\, \, FL\, Baker\, Florida\, 32531
CATEGORIES:Farm Tours
ATTACH;FMTTYPE=image/png:https://www.ascfg.org/wp-content/uploads/BLF2022Logo-e1737490632342.png
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250310T200000
DTEND;TZID=America/New_York:20250310T210000
DTSTAMP:20260428T161711
CREATED:20241002T195325Z
LAST-MODIFIED:20250213T224729Z
UID:18582-1741636800-1741640400@www.ascfg.org
SUMMARY:Ask an Expert: Solar Panels on Cut Flower Farms
DESCRIPTION:Jenny Jonak has been an attorney for 27 years as well as the founder and owner of Dragon Song Farm in Eugene\, Oregon. During this Ask an Expert webinar\, Jenny will describe her experience with installing solar panels on her cut flower farm. This important infrastructure investment required time\, upfront costs\, and research\, and Jenny will share advice and considerations for fellow farmers. \nZoom instructions will be emailed to ASCFG members prior to the event. All Ask an Expert webinars are recorded and available through the Members Only website after the event. \n  \nSponsored by:\n \n \n 
URL:https://www.ascfg.org/event/ask-an-expert-solar-panels-on-cut-flower-farms/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/solar-panel-jonak.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250217T200000
DTEND;TZID=America/New_York:20250217T210000
DTSTAMP:20260428T161711
CREATED:20241113T003306Z
LAST-MODIFIED:20250213T224630Z
UID:18915-1739822400-1739826000@www.ascfg.org
SUMMARY:Ask an Expert: Pressed Flowers for New Products and New Customers
DESCRIPTION:Join us for the ASCFG’s February 2025 Ask an Expert webinar on Monday\, February 17\, at 8:00 p.m. Eastern! \nKate Punnett created a small flower press company called The August Press where she sells flower presses across North America. She also captures her pressed art digitally and sells her prints\, and her future goals are to create a longer format book celebrating local pressed flowers throughout the season. Learn from her experiences in developing alternative streams of income and a new customer base through developing new services and products featuring pressed flowers. \nKate Punnett is an artist\, homemaker and homeschooling mom that has created an artistic practice in between mothering her kids\, growing a garden\, and starting a part-time school. She teaches art and the creative process in her community to both children and adults. Kate was a sustainable florist before she started pressing flowers. She ran a small social enterprise in her floral studio gifting flowers to community members. Her passion lies in mixing the ephemeral nature of flowers with people. Her artistic work is driven by the desire to create change through aesthetics\, from garden\, to street\, to community\, to city and beyond. She fell in love with pressing flowers as a way to slow down the quick pace of the locally grown flower season. Always celebrating the spirit of local\, her pressed work is a call for hope\, joy and connection. \nZoom instructions will be emailed to members on the day of the event. All Ask an Expert webinars are recorded.  \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-pressed-flowers-for-new-products-and-new-customers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/August-Press-e1731457971892.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250113T200000
DTEND;TZID=America/New_York:20250113T210000
DTSTAMP:20260428T161711
CREATED:20240709T220456Z
LAST-MODIFIED:20241116T143402Z
UID:18077-1736798400-1736802000@www.ascfg.org
SUMMARY:Ask an Expert: Best Practices for Seed Saving
DESCRIPTION:Join us for the ASCFG’s January 2025 Ask an Expert webinar on Monday\, January 13\, at 8:00 p.m. Eastern! \nErika Clarke founded and manages Sow Local Seeds\, a family farm that specializes in locally adapted and ecologically produced flower\, herb\, and vegetable seeds in Nova Scotia\, Canada. During her presentation\, she will walk attendees through her practices and processes for saving cut flower seeds before ending the webinar with a robust question and answer session. More details coming soon! \n \n 
URL:https://www.ascfg.org/event/ask-an-expert-best-practices-for-seed-saving/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Sow-Local-Seeds-MDoucette-192-1.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241210T150000
DTEND;TZID=America/New_York:20241210T180000
DTSTAMP:20260428T161711
CREATED:20240116T220603Z
LAST-MODIFIED:20240402T235951Z
UID:15801-1733842800-1733853600@www.ascfg.org
SUMMARY:ASCFG Supplier Showcase: Get Ready to Thrive in 2025!
DESCRIPTION:The ASCFG will host the 2025 Supplier Showcase on Monday\, December 9\, and Tuesday\, December 10\, 2024. \nThis is a wonderful opportunity for members to connect with agricultural and cut flower vendors. ASCFG members are invited to attend these complimentary webinars\, during which vendors will discuss current and forthcoming products\, tools\, and other useful resources. More information will be available in Fall 2024. \nSponsored by:
URL:https://www.ascfg.org/event/ascfg-supplier-showcase-get-ready-to-thrive-in-2025-2/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/SS-calendar.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241209T150000
DTEND;TZID=America/New_York:20241209T180000
DTSTAMP:20260428T161711
CREATED:20240116T220351Z
LAST-MODIFIED:20240123T025051Z
UID:15799-1733756400-1733767200@www.ascfg.org
SUMMARY:ASCFG Supplier Showcase: Get Ready to Thrive in 2025!
DESCRIPTION:The ASCFG will host the 2025 Supplier Showcase on Monday\, December 9\, and Tuesday\, December 10\, 2024. \nThis is a wonderful opportunity for members to connect with agricultural and cut flower vendors. ASCFG members are invited to attend these complimentary webinars\, during which vendors will discuss current and forthcoming products\, tools\, and other useful resources. More information will be available in Fall 2024. \nSponsored by:
URL:https://www.ascfg.org/event/ascfg-supplier-showcase-get-ready-to-thrive-in-2025/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Lilies-e1692636529705.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241118T200000
DTEND;TZID=America/New_York:20241118T210000
DTSTAMP:20260428T161711
CREATED:20240111T151442Z
LAST-MODIFIED:20240402T235319Z
UID:15752-1731960000-1731963600@www.ascfg.org
SUMMARY:Ask an Expert: Hosting Successful & Profitable On-Farm Workshops
DESCRIPTION:Join us for the November 2024 Ask an Expert Session! \nHosting workshops can be a wonderful way to share about your farm operation and to provide guests with a unique\, memorable experience – but there is more planning and preparation to hosting workshops than most farmers anticipate. During this session\, Niki Irving of Flourish Flower Farm will give attendees the information and tools for success by providing them with strategies for hosting smooth\, enjoyable workshops on their farms. By the end of the webinar\, attendees will have a realistic picture of what it costs – financially and in labor – to successfully host workshops on their farms. \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-hosting-successful-profitable-on-farm-workshops/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/AAE-Flourish-Irving-workshop.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241115
DTEND;VALUE=DATE:20241116
DTSTAMP:20260428T161711
CREATED:20231219T175405Z
LAST-MODIFIED:20231219T175405Z
UID:15494-1731628800-1731715199@www.ascfg.org
SUMMARY:Reminder: The Cut Flower Quarterly Submission Deadline
DESCRIPTION:The Cut Flower Quarterly is the only periodical dedicated to informing growers about the production\, postharvest care\, and marketing of cut flowers. Are you contributing an article or a feature to the next issue? Or do you wish to purchase an advertisement or sponsor an event? All submissions for the Winter Issue are due on November 15\, 2024.\n\nVendors and suppliers are welcome to explore our different advertising and sponsorship options.\n\nHave a question? Contact us at operations@ascfg.org.
URL:https://www.ascfg.org/event/reminder-the-cut-flower-quarterly-submission-deadline-4/
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Anemone-Galilee-Blue-e1703008423478.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241008
DTEND;VALUE=DATE:20241010
DTSTAMP:20260428T161711
CREATED:20240207T225751Z
LAST-MODIFIED:20240430T200818Z
UID:16200-1728345600-1728518399@www.ascfg.org
SUMMARY:ASCFG Southeast Regional Conference
DESCRIPTION:The ASCFG Southeast Regional Conference will be held at The Barn of Chapel Hill of Wild Flora Farm. This event will feature presentations on cut flower topics\, time to network with fellow cut flower farmers in the region\, and a tour of the host farm. Two hands-on workshops – floral design and floral pricing – will occur as optional add-ons for the second day. A full schedule and registration details will be available in April 2024. \n\nLocation: The Barn of Chapel Hill at Wild Flora Farm\, Chapel Hill\, North Carolina\nDates: October 8-9\n\nMembers are invited to attend as many Regional Conferences as they wish to\, and will not be limited to their region. \nMore Information \nOUR CONFERENCE SPONSORS
URL:https://www.ascfg.org/event/ascfg-southeast-regional-conference/
LOCATION:The Barn at Chapel Hill at Wild Flora Farm\, 7316 Morrow Mill Rd\, Chapel Hill\, NC\, 27516\, United States
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.ascfg.org/wp-content/uploads/SE-Barn.png
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241007T200000
DTEND;TZID=America/New_York:20241007T210000
DTSTAMP:20260428T161711
CREATED:20240109T194709Z
LAST-MODIFIED:20240812T204933Z
UID:15642-1728331200-1728334800@www.ascfg.org
SUMMARY:Ask an Expert: Business Planning for Flower Farmers
DESCRIPTION:RESCHEDULED FOR OCTOBER 7\, 2024. \nJoin us for an Ask an Expert session taught by Lennie Larkin of B-Side Flower Farm. \nBusiness planning can be an overwhelming process\, which keeps flower farmers from doing it. But the good news is that business planning doesn’t have to be a one-site-fits-all\, formal process. In this session\, Lennie will guide you through some introductory business planning methods and leave you with actionable steps to help grow or refine your farm. \nLennie Larkin started B-Side Farm after falling head over heels for flowers. She came to farming and flowers from a background in adult education. Naturally\, B-Side Farm has quickly become an educational farm where Lennie not only grows and designs with flowers\, but teaches others how she’s doing what she’s doing. B-Side Farm workshops are designed to meet every student where they’re at and encourage them to dive a little deeper into the world of flowers – whether in the garden or design studio. The B-Side Blog is a growing resource for both of these arenas. \n \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-business-planning-for-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Lennie-Larkin-FB-Live-e1704829602278.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241001T000000
DTEND;TZID=America/New_York:20241001T000000
DTSTAMP:20260428T161711
CREATED:20240926T195042Z
LAST-MODIFIED:20240926T204548Z
UID:18545-1727740800-1727740800@www.ascfg.org
SUMMARY:ASCFG 2024 Election
DESCRIPTION:Every election is determined by the people who show up.\nThis year\, members in the West and Northwest Region will elect a Regional Director.\nAll members will elect a President and Vice President\nBoth positions will serve 2025\, 2026\, and 2027.\nPlease review this information and watch for your ballot to arrive via email in early October.\nYour participation is vital! \nMeet the Candidates and Vote by October 31
URL:https://www.ascfg.org/event/ascfg-2024-election/
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/election-header-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240924
DTEND;VALUE=DATE:20240926
DTSTAMP:20260428T161711
CREATED:20240207T224342Z
LAST-MODIFIED:20240423T224127Z
UID:16195-1727136000-1727308799@www.ascfg.org
SUMMARY:ASCFG West & Northwest Regional Conference
DESCRIPTION:The ASCFG West & Northwest Regional Conference will be held at Free Range Flowers in Bellingham\, Washington State. This two day event will feature presentations on cut flower topics\, dedicated time to network with fellow cut flower farmers in the region\, and a tour of the host farm. Please note that Bellingham is thirty miles south of the U.S.-Canadian border and may be a wonderful opportunity for our farmer members in British Columbia to attend an ASCFG Regional Conference in 2024. \n\nLocation: Free Range Flowers\, Bellingham\, WA\nDates: September 24-25\n\nMembers are invited to attend as many Regional Conferences as they wish to\, and will not be limited to their region. \nMore Information \nOUR CONFERENCE SPONSORS\nSunflowerSelections.com\nFloralife\nThe Gardener’s Workshop\nCalFlowers\nSeattle Wholesale Grower Market
URL:https://www.ascfg.org/event/ascfg-west-northwest-regional-conference/
LOCATION:Free Range Flowers\, 6222 Medcalf Rd\, Bellingham\, WA\, 98226\, United States
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Free-Range.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240911
DTEND;VALUE=DATE:20240913
DTSTAMP:20260428T161711
CREATED:20240207T223605Z
LAST-MODIFIED:20240430T194337Z
UID:16191-1726012800-1726185599@www.ascfg.org
SUMMARY:ASCFG South & Central Regional Conference
DESCRIPTION:The ASCFG South and Central Regional Conference will be held at The Fresh Herb Co. in Longmont\, Colorado. This two day event will feature presentations grounded in the theme of best practices for farming in a challenging climate\, dedicated time to network with fellow cut flower farmers in the region\, and a tour of the host farm. A full schedule and registration details will be available in April 2024. \n\nLocation: The Fresh Herb Co.\, Longmont\, Colorado\nDates: September 11-12\n\nMembers are invited to attend as many Regional Conferences as they wish to\, and will not be limited to their region. \nMore Information \nOUR CONFERENCE SPONSORS \nSunflowerSelections.com\nPicklinq\nThe Gardener’s Workshop\nCalFlowers \n 
URL:https://www.ascfg.org/event/ascfg-south-central-regional-conference/
LOCATION:The Fresh Herb Co\, 4114 Oxford Rd\, Longmont\, CO\, 80503\, United States
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/harvesting-flowers-in-the-field-the-fresh-herb.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
END:VCALENDAR