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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240408T200000
DTEND;TZID=America/New_York:20240408T210000
DTSTAMP:20260428T144212
CREATED:20231219T173629Z
LAST-MODIFIED:20240402T225243Z
UID:15485-1712606400-1712610000@www.ascfg.org
SUMMARY:Ask an Expert: Not Your Grandma's Dried Flowers
DESCRIPTION:Let’s liberate cut flower farmers of this world from tedious rubber banding of bunches and climbing on ladders! \nEmily Patrick of Carolina Flowers will show you how to create high quality\, colorfast\, intact dried flowers quickly and efficiently. Emily has prepared and sold dried flowers for over five years and will share her hard won tips\, like how to avoid common dried flower pitfalls such as shattering\, mice\, storage pile ups\, and more. This webinar will also help attendees figure out which crops match which drying techniques; what time of year best fits the farm’s workflow for harvesting and processing dried flower crops; and how to efficiently build out a dried flower space. \n \nEmily shares the following: “On our farm\, we dry and harvest every flower we grow\, eliminating waste and creating a winter value-added opportunity\, wreaths and dried flower bundles. We’ve also launched a dried flower wedding line. Our process uses highly efficient shelving and screens to eliminate bunching and the need for ladders\, to minimize labor\, to reduce drying time to a matter of 3-5 days\, to save space through high-density shelving\, and to increase profit margins.” \nBy the end of the webinar\, attendees will have a sense of what size dried flower program fits into their existing farm\, and whether online sales might be a good fit for them. Let’s explore the complex pricing of dried florals and make some money! \nSponsored by:\nhttp://www.a-roo.com
URL:https://www.ascfg.org/event/ask-an-expert-not-your-grandmas-dried-flowers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/EG-Dried-Flowers-for-Header.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240313T190000
DTEND;TZID=America/New_York:20240313T200000
DTSTAMP:20260428T144212
CREATED:20231227T212543Z
LAST-MODIFIED:20240117T204616Z
UID:15558-1710356400-1710360000@www.ascfg.org
SUMMARY:Analyzing Cut Flower Profitability through the Enterprise Budget Analysis Process
DESCRIPTION:Part of the Flowers are Serious Business webinar series\, “Analyzing Cut Flower Profitability through the Enterprise Budget Analysis Process” is an exciting opportunity to learn how to evaluate your profitability and how to translate that information into action. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership options and benefits\, please contact our Operations Director Linda Twining at membership@ascfg.org. \n\nPresenter: Jenny Marks of Trademarks Flower Farm\nDate & Time: Wednesday\, March 13\, at 7:00 p.m. Eastern\n\nWhat attendees will learn… \nDo you know which flowers are actually making money for your farm business and which ones are costing you? Jenny Marks of Trademarks Flower Farm will present on calculating and analyzing cut flower profitability through the enterprise budget analysis process\, an essential process for a fiscally healthy business. Farmers will learn how to keep crop sales and expense records\, the step-by-step enterprise budget analysis process\, and techniques for improving cut flower profitability. \nRegister Today!
URL:https://www.ascfg.org/event/analyzing-cut-flower-profitability-through-the-enterprise-budget-analysis-process/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Whipstone-Expert-e1703712328326.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240312T190000
DTEND;TZID=America/New_York:20240312T200000
DTSTAMP:20260428T144212
CREATED:20240105T222024Z
LAST-MODIFIED:20240117T204710Z
UID:15630-1710270000-1710273600@www.ascfg.org
SUMMARY:Legal Issues for Cut Flower Farmers
DESCRIPTION:Part of the Flowers are Serious Business webinar series\, “Legal Issues for Cut Flower Farmers” is an exciting opportunity to expand your knowledge about legal issues cut flower farmers face as business owners. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership options and benefits\, please contact our Operations Director Linda Twining at membership@ascfg.org. \n\nPresenter: Jenny Jonak of Dragon Song Farm\nDate & Time: Tuesday\, March 12\, at 7:00 p.m. Eastern\n\nWhat you will learn… \nJenny Jonak of Dragon Song Farm has been an attorney for 27 years. She will talk about legal issues that affect flower farmers so that you can run your business professionally and minimize liability. Topics include whether you should incorporate or form an LLC\, and the advantages and disadvantages of how you structure your business; and how to use contracts\, releases and waivers in your flower sales\, CSA subscriptions and wedding/event work. Jenny will include some introductory forms and will talk about how best to adapt them to your business practices. \nRegister Today!
URL:https://www.ascfg.org/event/legal-issues-for-cut-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Hydrangea-paniculata-Pinky-Winky-Spring-Meadow-2-e1703703776833.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240311T200000
DTEND;TZID=America/New_York:20240311T210000
DTSTAMP:20260428T144212
CREATED:20231211T215525Z
LAST-MODIFIED:20240111T152628Z
UID:15468-1710187200-1710190800@www.ascfg.org
SUMMARY:Ask an Expert: Develop and Manage A La Carte Weddings
DESCRIPTION:Join Jennifer and Scott Joray from Eastern River Farm for the March 2024 Ask an Expert session! \nJennifer and Scott are the wife and husband team behind Eastern River Farm and during this webinar\, they will share their personal system for managing a la carte weddings on their farm\, including how they market\, book\, style\, charge\, deliver and/or package\, and work pick-up processes for our a la carte menu flowers. This system has been developed and refined over the last five seasons\, and the Jorays are generously sharing lessons learned and actionable practices. \nEstablished in 2018\, Eastern River Farm is a regenerative specialty cut flower farm in Pittston\, ME\, that specializes in weddings and special events design. ERF uses zero harmful chemicals on their family farm. \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-develop-and-manage-a-la-carte-weddings/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Dahlias-for-events-calendar.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240307T190000
DTEND;TZID=America/New_York:20240307T200000
DTSTAMP:20260428T144212
CREATED:20231227T211444Z
LAST-MODIFIED:20240117T204747Z
UID:15555-1709838000-1709841600@www.ascfg.org
SUMMARY:Customer Education Strategies for Cut Flower Growers
DESCRIPTION:Part of the Flowers are Serious Business webinar series\, “Customer Education Strategies for Cut Flower Growers” is an exciting opportunity to better engage with prospective customers in order to increase sales and build relationships. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership options and benefits\, please contact our Operations Director Linda Twining at membership@ascfg.org. \n\nPresenter: Dr. Melinda Knuth of NCSU\nDate & Time: Thursday\, March 7\, at 7:00 p.m. Eastern\n\nWhat attendees will learn… \nJoin Dr. Melinda Knuth of North Carolina State University for this exciting webinar! Customer education strategies refer to the communication tools\, language\, and overall approach used to inform your existing and prospective customers about your services and products. Learn how you can enhance your cut flower business by helping customers understand how your offerings can meet their needs. After the webinar\, registrants will receive access to the webinar recording and a handout with additional resources. \nRegister Today!
URL:https://www.ascfg.org/event/customer-education-strategies-for-cut-flower-growers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Blomma-Zinnia-e1698782365978.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240305T190000
DTEND;TZID=America/New_York:20240305T200000
DTSTAMP:20260428T144212
CREATED:20231227T210850Z
LAST-MODIFIED:20240117T204904Z
UID:15553-1709665200-1709668800@www.ascfg.org
SUMMARY:Happiness Is Pivot Tables: The Spreadsheet Skill You Didn't Know You Needed
DESCRIPTION:Part of the Flowers are Serious Business webinar series\, “Happiness Is Pivot Tables: The Spreadsheet Skill You Didn’t Know You Needed” is an exciting opportunity to level up your recordkeeping skills as a business owner. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about membership options and benefits\, please contact our Operations Director Linda Twining at membership@ascfg.org. \n\nPresenter: Emily Patrick of Carolina Flowers\nDate & Time: Tuesday\, March 5\, at 7:00 p.m. Eastern.\n\nWhat you will learn… \nDo you wish spreadsheets were easy? Learn about PivotTables! A PivotTable is an interactive way to quickly summarize and display large amounts of data. Once you learn how to set up the simple\, easy-to-use pivot tables within your own spreadsheets\, you can drastically reduce the time spent on farm planning\, floral ordering\, and analyzing crop yields. \nIn this webinar\, Emily Patrick of Carolina Flowers will show attendees how she builds simple databases and uses pivot tables to analyze them. It IS possible to count every stem\, and knowing crop yields unlocks incredible possibilities for pricing and future planning. She will also explain how they collect data at the farm and how to build these processes into employee position descriptions. Lastly\, she will explain how Carolina Flowers creates databases to provide insights into floral recipes and plug buying. PivotTables are so easy\, so powerful\, and so little-known. Learn how to ask questions and get answers in an instant! \nRegister Today!
URL:https://www.ascfg.org/event/happiness-is-pivot-tables-the-spreadsheet-skill-you-didnt-know-you-needed/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Lisianthus-Voyage-3-Champagne-2-x-2-e1703711311901.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240219T200000
DTEND;TZID=America/New_York:20240219T210000
DTSTAMP:20260428T144212
CREATED:20231219T173048Z
LAST-MODIFIED:20240123T024601Z
UID:15482-1708372800-1708376400@www.ascfg.org
SUMMARY:Ask an Expert: Pricing & Selling to Florists
DESCRIPTION:Join the February 2024 Ask an Expert session for an exciting presentation by Ellen Frost\, renowned florist! This session will dig into the nitty gritty details of pricing\, touching on such topics including variety selection\, availability lists\, approaching florists\, bunch sizes/stem length\, and more. More details to come! \nEllen Frost is the renowned florist of Local Color Flowers in Baltimore\, MD\, founder of www.EllenFrost.com\, and a co-contributor of The Cut Flower Quarterly column\, “The Farmer and The Florist.” She is passionate about using local flowers in her work and in 2016\, she was awarded the Allan M Armitage Award for Leadership by the Association of Specialty Cut Flower Growers. She has been featured on The Flower Podcast\, the Slow Flowers Society\, and much more. \nSponsored by:
URL:https://www.ascfg.org/event/ask-an-expert-pricing-selling-to-florists/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Res-and-FF-header-e1680545829992.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240108T200000
DTEND;TZID=America/New_York:20240108T210000
DTSTAMP:20260428T144212
CREATED:20231211T213905Z
LAST-MODIFIED:20240105T051914Z
UID:15463-1704744000-1704747600@www.ascfg.org
SUMMARY:Ask an Expert: Farm Service Agency Loans for Cut Flower Farmers
DESCRIPTION:Join the ASCFG for the January 2024 Ask an Expert session led by Emily Watson of Fernabelle Acres! \nIn this session\, Emily will share her experiences in pursuing a farm ownership loan with the Farm Service Agency. Loan applications can be a long\, slow\, and frustrating experience\, and Emily shares that\, “The process is not built for people like us but we can still tweak it and navigate it with quite a bit of determination and some good spreadsheets.” Attendees will get an overview of what to expect throughout the process as well as some tips on what they can do ahead of time to get ready for the loan application. Lastly\, Emily will share her personal application timeline as well as some snapshots of the application itself. \nSponsored by\n \n \n 
URL:https://www.ascfg.org/event/ask-an-expert-farm-service-agency-loans-for-cut-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Hellebore-e1668534178701.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231211T200000
DTEND;TZID=America/New_York:20231211T210000
DTSTAMP:20260428T144212
CREATED:20230403T184104Z
LAST-MODIFIED:20230403T184104Z
UID:13994-1702324800-1702328400@www.ascfg.org
SUMMARY:Ask an Expert: Installing a Geothermal Greenhouse
DESCRIPTION:For the December 2023 Ask an Expert webinar\, Rebecca Kutzer-Rice of Moonshot Farm will present on the recent installation of a geothermal heating system in a greenhouse on her cut flower farm. Rebecca will provide an overview of the funding\, installation\, and maintenance associated with the new greenhouse\, and share recommendations for starting the process on other farms. She will also discuss tax credits and grant opportunities available to cut flower farmers who are also interested in exploring this option. \n \nRebecca and Mark are a husband-wife team keen on bringing beauty to their community! After over a decade of living in NYC\, they left behind their urban lives to start their dream farm. They focus on growing cut flowers in a sustainable\, bee-friendly way\, and while not currently USDA organic certified\, their flowers are grown utilizing organic practices and without harsh pesticides or herbicides.
URL:https://www.ascfg.org/event/ask-an-expert-installing-a-geothermal-greenhouse/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/webp:https://www.ascfg.org/wp-content/uploads/Ranunculus-e1680547245231.webp
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231205T150000
DTEND;TZID=America/New_York:20231205T180000
DTSTAMP:20260428T144212
CREATED:20231121T225951Z
LAST-MODIFIED:20231121T225951Z
UID:15356-1701788400-1701799200@www.ascfg.org
SUMMARY:What’s in Store for ’24: An ASCFG Supplier Showcase (Part II)
DESCRIPTION:Save the Date! Tuesday\, December 5\, 3:00 p.m. — 6:00 p.m. Eastern \nPart II of II Webinars \nThe ASCFG is delighted to announce an opportunity to connect with agricultural and cut flower vendors in the upcoming Zoom-based webinars\, “What’s Store for ’24.” ASCFG members are invited to attend these complimentary webinars\, during which vendors will discuss current and forthcoming products\, tools\, and other useful resources. \nTuesday\, December 5\n3:00 p.m. to 6:00 p.m. ET \nParticipating Suppliers & Prizes \n\nA-ROO Company: One Winner will receive 1 case (500 sleeves) K-12x12x4.5-CT cut flower paper sleeves (a value $96.00); 1 case (500 sleeves) K-14x14x4-CT cut flower paper sleeves (a value of $98.00); 1 case (50 buckets) 10 Liter Conical Buckets (a value of $80.00); and 1 coupon for 25% off any order for through the web shop.\nFarmer Bailey: $200 gift code that can be applied to an order with Farmer Bailey.\nInFlora Cut Flowers: Six Winners. One winner will receive a $200 InFlora Express Seed Account credit. Five winners will receive one seed bundle each. Each bundle contains 1k each of Eucalyptus pulverulenta\, Helianthus Maximo\, Helianthus Solano Double\, Lisianthis LisAdora Apricot III\, and Matricaria Campagne Imp.\nJohnny’s Selected Seeds: Four winners. Four individual $50 gift cards.\nLeo Berbee Bulb Co.: Coming Soon!\nRaker-Roberta’s Young Plants: $200 gift card.\nSyngenta: An assortment of seeds and cuttings.\n\nWin Prizes from Showcase Vendors! \nEach vendor in the showcase has donated an item to be won by attendees. Your donation of $25 or more to the Research Foundation will allow you to be entered into a drawing for a variety of prizes. You do not have to be present to win. All proceeds go to the ASCFG Research Foundation\, which fosters and supports original research in cut flower farming topics. \nRegister Today!
URL:https://www.ascfg.org/event/whats-in-store-for-24-an-ascfg-supplier-showcase-part-ii/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/webp:https://www.ascfg.org/wp-content/uploads/Ranunculus-e1680547245231.webp
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231204T150000
DTEND;TZID=America/New_York:20231204T180000
DTSTAMP:20260428T144212
CREATED:20231031T195635Z
LAST-MODIFIED:20231120T223230Z
UID:15224-1701702000-1701712800@www.ascfg.org
SUMMARY:What's in Store for '24: An ASCFG Supplier Showcase
DESCRIPTION:Save the Date! Monday\, December 4\, 3:00 p.m. — 6:00 p.m. Eastern \nPart I of II Webinars \nThe ASCFG is delighted to announce an opportunity to connect with agricultural and cut flower vendors in the upcoming Zoom-based webinars\, “What’s Store for ’24.” ASCFG members are invited to attend these complimentary webinars\, during which vendors will discuss current and forthcoming products\, tools\, and other useful resources. \nMonday\, December 4\n3:00 p.m. to 6:00 p.m. ET \nParticipating Suppliers & Prizes \n\nAmerican Takii: $200 value of preselected seed.\nBallSeed: Two winners. Each winner will receive a $200 credit that will go towards an order with BallSeed.\nBotanical Trading Co.: Two winners. Both will receive one 24-liner case-units of Ilex liners with WinterSpirit Red units.\nSakata Seed: $200 worth of Sunflower Vincent’s seeds (75% Vincent’s Choice and 25% Vincent’s Fresh).\nSound Horticulture: $75 gift card and a consulting session with Sound Horticulture.\nSpring Meadow Nursery: One winner will receive two trays of Proven Winners® ColorChoice® Quick Turn™ sized shrubs. The winner can work with a Spring Meadow Nursery contact to choose the variety. Each tray must be a single variety and both will be shipped in Spring 2024 (Value of $350).\nWalters Gardens: More Information Coming Soon!\n\nWin Prizes from Showcase Vendors! \nEach vendor in the showcase has donated an item to be won by attendees. Your donation of $25 or more to the Research Foundation will allow you to be entered into a drawing for a variety of prizes. You do not have to be present to win. All proceeds go to the ASCFG Research Foundation\, which fosters and supports original research in cut flower farming topics. \nRegister Today!
URL:https://www.ascfg.org/event/whats-in-store-for-24-an-ascfg-supplier-showcase/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Whipstone-for-header-e1678374315121.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231113T200000
DTEND;TZID=America/New_York:20231113T210000
DTSTAMP:20260428T144212
CREATED:20230403T181810Z
LAST-MODIFIED:20231002T194929Z
UID:13991-1699905600-1699909200@www.ascfg.org
SUMMARY:Ask an Expert: Biocontrols Pest Management
DESCRIPTION:Join us for the November 2023 Ask an Expert session\, taught by Alison Kutz of Sound Horticulture. \nThree major threats to flower production are Aphids\, Thrips\, and (especially in the East) the Japanese beetle. This presentation will cover early detection and treatment of these pests\, and how to handle in the least toxic manner. Since both hoop house and outdoor production come with their own caveats\, the discussion will include what growers can do to minimize pest pressure\, and develop a plan ahead of the seasonal curve of pest pressure. Understanding where and when to lean on safe biological sprays\, if needed\, is also critical to keeping a handle on pests. Alison will discuss pest life cycles and where we humans need to play interloper\, developing defense strategies that work in your particular farm operation. This webinar will help you get on top of your pest control game\, and learn about beneficial insects that can do the work for you.
URL:https://www.ascfg.org/event/ask-an-expert-biocontrols-pest-management/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Pretty.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231023T200000
DTEND;TZID=America/New_York:20231023T210000
DTSTAMP:20260428T144212
CREATED:20230821T164914Z
LAST-MODIFIED:20230908T210756Z
UID:14688-1698091200-1698094800@www.ascfg.org
SUMMARY:Sponsored: A Flower Farmer’s Guide to Growing Lilies
DESCRIPTION:A Flower Farmer’s Guide to Growing Lilies \nFor decades\, lilies have been top-selling cut flowers thanks to their long-lasting blooms\, year-round availability\, and a wide variety of fantastic\, vibrant colors. Today\, their popularity among cut flower growers is on the rise too. Because lilies are an easy-to-grow\, affordable crop that is not particularly labor-intensive. \nIn this webinar\, industry pro Henk Onings\, General Manager of Onings Holland\, Inc.\, will cover all aspects of growing lilies including: \n\nThe most commonly used lilies in the floral industry\nOrdering bulbs for smaller growers that bloom in succession\nBulbs from New Zealand and Chile for Mother’s Day crops\nBox cultivation and pre-rooting\nOutdoor cultivation and harvesting\n\nAttendees will have an opportunity to ask questions and learn more about these crops during this complimentary\, sponsored webinar. The event will be recorded and shared through the ASCFG Members Only website. Zoom instructions will be sent out on the day of the event. \nAbout the Speaker: Henk Onings\, General Manager of Onings Holland\, Inc.\, and member of the ASCFG\, specializes in importing\, exporting\, and distributing cut lilies in North America. Onings Holland was started 75 years ago in the Netherlands by Henk’s grandfather\, Piet Onings. Henk opened their North American branch in 1997 in California and became a frontrunner in the lily industry. \nSponsored by Flowerbulbs.com
URL:https://www.ascfg.org/event/sponsored-a-flower-farmers-guide-to-growing-lilies/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Lilies-e1692636529705.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20231009T200000
DTEND;TZID=UTC:20231009T210000
DTSTAMP:20260428T144212
CREATED:20221116T182341Z
LAST-MODIFIED:20230609T152041Z
UID:12056-1696881600-1696885200@www.ascfg.org
SUMMARY:Ask an Expert: Branding and Logo Development for Flower Farmers
DESCRIPTION:Join us for the October 2023 Ask an Expert presentation on branding and logo development! Jan Trent will share the basic steps flower farmers can take to develop and assess designs in order to develop a strong logo for their business. The steps would include how to prepare a creative brief\, how to approach assessments of design concepts with creative professionals such as graphic designers/illustrators\, and ideas on how to make your final selections. While the presentation will be most relevant to new farmers\, the same principles apply to those needing to update or refine an existing logo.  \nJan Trent operates The Blossom Farm in Virginia and has over 30 years experience in consumer research working for Fortune 500 companies\, including Hershey Chocolate\, ConAgra\, and Wendy’s. While working for those companies\, she was involved with developing logos/brandmarks for new products (including but not limited to Hershey’s Nutrageous\, Cookies ‘N Creme\, Wolfgang Puck Pizzas) and updating existing brandmarks (Marie Callender’s\, Healthy Choice\, Kid Cuisine wordmark and icon\, and Wendy’s wordmark and icon). In her last position at Wendy’s she was a key member of the Image Activation Team\, providing consumer driven insights to the creative team for logo and brand mark updates\, restaurant architectural design/aesthetics\, and menu board optimization. \nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only.  \n  \n  \nSponsored by
URL:https://www.ascfg.org/event/ask-an-expert-branding-and-logo-development-for-flower-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/webp:https://www.ascfg.org/wp-content/uploads/Jan-e1668622752562.webp
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230918T200000
DTEND;TZID=America/New_York:20230918T210000
DTSTAMP:20260428T144212
CREATED:20230811T195859Z
LAST-MODIFIED:20230811T195859Z
UID:14665-1695067200-1695070800@www.ascfg.org
SUMMARY:Balancing Farm and Family: Meet the Researchers!
DESCRIPTION:Drs. Becot and Inwood conducted a study about how farm families balance children and work. Having heard from over 860 farm families from 47 states\, the authors are now generously presenting this webinar about their research results to the members of the ASCFG! Come hear about how farm families around the country are navigating taking care of their children and getting the work done on and off the farm. There will also be an opportunity for you to share about your own experiences and what solutions would make it easier taking care of the children and running your business. \nDr. Florence Becot is a rural sociologist and researcher at the National Farm Medicine Center (USA). Marking a departure from previous work on the economics of local food\, her research agenda is centered on the safety\, well-being\, and economic viability of the farm population. Her current work includes health insurance\, healthcare\, and childcare for farm families and responses to the farm crisis. \n \nDr. Shoshanah Inwood is a rural sociologist and an associate professor in SENR at Ohio State University. She holds degrees in rural sociology\, environmental science and biology. Her career has focused on the intersection of agriculture\, environment\, and society in the context of community and economic development. Shoshanah has maintained a dual focus studying both the role of communities in food system development and the socio-cultural household level processes that underlay the American food and agriculture system.\ \nThis webinar is complimentary to ASCFG members. Zoom instructions will be sent out the day of the event. This webinar will be recorded and posted to the ASCFG Members Only Learning Portal.
URL:https://www.ascfg.org/event/balancing-farm-and-family-meet-the-researchers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/header-e1691783911407.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230911T200000
DTEND;TZID=America/New_York:20230911T210000
DTSTAMP:20260428T144212
CREATED:20221115T182320Z
LAST-MODIFIED:20230308T210816Z
UID:12015-1694462400-1694466000@www.ascfg.org
SUMMARY:Ask an Expert: Growing Ranunculus
DESCRIPTION:Learn the basics of growing ranunculus in high tunnels\, including high tunnel best practices\, variety selection\, the pre-sprouting process\, transplanting\, crop timing\, spacing\, pest and disease management\, along with tips and tricks for producing ultra-high quality large blooms with long stems. \nJenny Marks is owner of Trademarks Flower Farm\, located in the Finger Lakes Region of New York State. She specializes in growing early spring flowers (primarily Italian ranunculus) for markets\, a CSA\, and direct sales to florists\, but also grows a variety of flowers April through October. Jenny grew up immersed in agriculture on her family’s farm\, and has worked in many different aspects of agriculture since she was young including working on dairy & livestock farms\, vegetable CSA farms\, orchards\, for the USDA\, and finally settled on choosing a career in flower farming. She has taught farmers through cooperative extension beginner farmer programs and workshops\, and enjoys connecting and sharing with many different kinds of growers in all regions. \nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. \nSponsored by
URL:https://www.ascfg.org/event/ask-an-expert-growing-ranunculus/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Ranunculus-e1668536533149.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230814T200000
DTEND;TZID=UTC:20230814T210000
DTSTAMP:20260428T144212
CREATED:20221115T165246Z
LAST-MODIFIED:20230308T211450Z
UID:12002-1692043200-1692046800@www.ascfg.org
SUMMARY:Ask an Expert: Floral Photography for Farmers
DESCRIPTION:A photograph speaks volumes to the viewer. A good photograph can boost sales\, strengthen customer relationships (as they feel more a part of your farm with good images that tell an effective story)\, and increase the perceived value of your flower farm. A poor or non-existent photo can do the exact opposite. Learning to take good photos doesn’t have to be hard or expensive\, but it is very important. \nAttendees of this session will learn the importance of taking beautiful photos of their farm\, how to choose a consistent photography style for their farm\, and how to choose a camera that fits their style\, budget and knowledge level. Furthermore\, ASCFG members will learn about the basic composition of a good photo\, how to take one\, and how to edit the image. \nTeri ran a successful photography business for over 10 years and taught various classes on journaling and plant care. She is the planner\, purchaser\, grower\, harvester\, and marketer behind the flower farm. Muddy Fox Flower Farm is located on a 48 acre property in Pennsylvania. \n  \nSponsored by
URL:https://www.ascfg.org/event/ask-an-expert-floral-photography-for-farmers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Muddy-Fox-3-x-2.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230612T200000
DTEND;TZID=UTC:20230612T210000
DTSTAMP:20260428T144212
CREATED:20221028T175339Z
LAST-MODIFIED:20230308T213205Z
UID:11769-1686600000-1686603600@www.ascfg.org
SUMMARY:Ask an Expert: Growing Superb Celosia -- Strategies and Tips
DESCRIPTION:Join us for the June 2023 Ask an Expert session\, taught by Laura Beth Resnick of Butterbee Farm. Laura Beth grows celosia a million different ways: Inside\, outside\, pinched\, not pinched\, many successions\, and lots of varietals. During this talk\, Laura Beth will focus on the different approaches used at Butterbee Farm\, the end goal of each strategy\, favorite varieties\, and problems she’s faced along with solutions. She’ll also discuss ideal harvest and postharvest processes. Celosia is fairly easy to grow\, but having great quality at harvest isn’t quite as simple. Having great quality celosia is an easy way to set yourself apart as a trustworthy grower to customers. \n \nLaura Beth Resnick is the founder and owner of Butterbee Farm\, a five acre flower farm in northern Maryland. Following regenerative practices\, Butterbee Farm provides locally grown flowers for florists and flower lovers from Baltimore to Washington\, D.C. Growing in greenhouses\, high tunnels\, \nand fields\, Butterbee Farm specializes in high quality cuts for use in design. Laura Beth has served as President of the MCFGA (Maryland Cut Flower Growers Association) and Secretary for the Board of the ASCFG (Association of Specialty Cut Flower Growers)\, and continues to write for their quarterly magazine. She speaks regularly at conferences\, garden clubs\, and arboretums\, and mentors new growers through Future Harvests Beginning Farmer Training Program. \nFarm: https://www.butterbeefarm.com/ \nInstagram: https://www.instagram.com/butterbee_farm/ \nZoom instructions will be emailed to members on the day of the event.  \nA recording of this session will be archived in Members Only. \nSponsored by
URL:https://www.ascfg.org/event/growing-superb-celosia-strategies-and-tips/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Butterbee-Celosia.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230516T200000
DTEND;TZID=America/New_York:20230516T210000
DTSTAMP:20260428T144212
CREATED:20221116T180327Z
LAST-MODIFIED:20230509T152548Z
UID:12049-1684267200-1684270800@www.ascfg.org
SUMMARY:Tunnels for Improving Timing\, Yield\, and Quality of Five Cut Flowers
DESCRIPTION:Part of the ASCFG Research and the Flower Farmer Webinar Series!  \nDr. Melanie Stock \nUPDATED: Event Details \nDr. Melanie Stock \nJoin Dr. Melanie Stock from Utah State University as she presents highlights on her research on several crops in high desert conditions. This talk will detail season extension with flowers\, including all the ways Dr. Stock and her team use high tunnels and low tunnels. She will discuss her research on tunnels with dahlia\, peony\, ranunculus\, stock\, and snapdragons. \nPlease look for Dr. Stock’s article on early season cultivation of freesia in cold and mountainous regions that are vulnerable to drought during late summers in a future issue of The Cut Flower Quarterly. \n\nPresenter Biography \nDr. Stock is a soil scientist. Her lab focuses on high-value crops and resource use efficiency to improve the environmental sustainability and economic viability of small farms. Her research interests include adapting cut flower crops for Utah from basic cultivation methods to nutrient management and physics-based season extension\, overwintering\, and water-use efficiency. Visit the Small Farms Lab at smallfarmslab.com and on Instagram (@usu_smallfarms)! \nAbout the Research and the Flower Farmer Webinar Series  \nThe goal of this webinar series is to connect ASCFG members with the latest academic research in cut flowers and to inspire new ideas for crop\, farm\, and business management. During these online events\, recent recipients of the Research Foundation’s Competitive Grants will share synopses of their research\, along with the exciting applications of the results\, before a short Q and A session with attendees. \nCan’t attend a presentation? Don’t worry – the webinar will be recorded and be accessible in the ASCFG Members Only portal after the event. \nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. 
URL:https://www.ascfg.org/event/tunnels-for-improving-timing-yield-and-quality-of-five-cut-flowers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/sia-flower-blossom-bloom-thumbnail-e1668621773216.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230515T200000
DTEND;TZID=UTC:20230515T210000
DTSTAMP:20260428T144212
CREATED:20221115T162611Z
LAST-MODIFIED:20230308T213257Z
UID:11997-1684180800-1684184400@www.ascfg.org
SUMMARY:Ask an Expert: Cultivating Native Species in Cut Flower Farming
DESCRIPTION:Climate change\, species decline and ecological breakdown brings renewed attention to what farms grow and how they grow them. One big question growers face is how do my crop and production choices affect my environment? And are there changes I could make to minimize negative impacts or even create positive ones? \nIn this presentation\, Matthew Dell of Treadlight Farm will look at how floriculture and horticulture has a unique opportunity to create productive spaces that also serve local ecological systems. By choosing more native species over exotic species\, growers can create habitat for local fauna while also bringing unique products that command a premium to floral markets. He will also discuss production methods for maximum profit and impact\, challenges\, and sourcing. \nTreadlight Farm grows on 15 acres in New York’s Rondout Valley\, and sells wholesale specialty cuts throughout the greater NYC metropolitan area. They are certified organic and passionate about native plants\, and have been in business since 2015. Website: https://www.treadlight-farm.com/ \n\n\nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. \nSponsored by
URL:https://www.ascfg.org/event/ask-an-expert-cultivating-native-species-in-cut-flower-farming/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Treadlight-Farm-scaled-e1668529486864.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230418T200000
DTEND;TZID=America/New_York:20230418T210000
DTSTAMP:20260428T144212
CREATED:20220930T155556Z
LAST-MODIFIED:20221110T194856Z
UID:11544-1681848000-1681851600@www.ascfg.org
SUMMARY:Longterm Subzero Storage of  Specialty Cut Flowers
DESCRIPTION:Part of the ASCFG Research and the Flower Farmer Webinar Series!  \nDr. John M. Dole\, North Carolina State University\nJennifer Kalinowksi\, North Carolina State University \n \n  \nEvent Details \nDr. John Dole and his colleague Jennifer Kalinowski will present their research on the best practices for postharvest cold storage of cut flowers across multiple species. By developing effective long-term cold storage procedures for cut flower growers and farmers\, this research has direct benefit for ASCFG members. The researchers will discuss the exciting outcomes of their research and answer questions from audience members. \nPresenter Biography \nDr. John Dole \nDr. John Dole received his B.S. from Michigan State University and his Ph.D. from the University of Minnesota\, with both degrees in horticulture. Dole was on the faculty of Oklahoma State University for 11 years before moving to North Carolina State University’s Department of Horticultural Science in 2000. He became director of graduate programs for the department in 2004\, department head in 2011\, and is the former president of the American Society for Horticultural Science (ASHS). Currently\, Dole serves as the executive advisor for the Association of Specialty Cut Flower Growers\, a 2\,900-member national organization devoted to the production and use of cut flowers. \nAbout the  Research and the Flower Farmer Webinar Series  \nThe goal of this webinar series is to connect ASCFG members with the latest research in cut flowers and to inspire new ideas for crop\, farm\, and business management. During these online events\, recent recipients of the Research Foundation’s Competitive Grants will share synopses of their research\, along with the exciting applications of the results\, before a short Q and A session with attendees. \nCan’t attend a presentation? Don’t worry – the webinar will be recorded and be accessible in the ASCFG Members Only portal after the event. \nZoom instructions will be emailed to members on the day of the ev \nent. A recording of this session will be archived in Members Only. 
URL:https://www.ascfg.org/event/research-and-the-flower-farmer-april-2023/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Tulip-Freezing.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230410T200000
DTEND;TZID=UTC:20230410T210000
DTSTAMP:20260428T144212
CREATED:20221028T173416Z
LAST-MODIFIED:20230308T211909Z
UID:11765-1681156800-1681160400@www.ascfg.org
SUMMARY:Ask an Expert: Breeding Unique Zinnias
DESCRIPTION:Join us for the April 2023 Ask an Expert session\, taught by zinnia expert Tiffany Jones of Blomma Flower Farm. Attendees can expect an overview of how to get started breeding zinnias\, including the overall process; how to determine the breeding goal(s); and discover surprising details like the magic of “green seed” as well as the business advantages and benefits of breeding zinnias. \nTiffany Jones studied Ornamental Horticulture and Landscape Architecture in college and started a small suburban farm in the very crowded Southern California market about 6 years ago. For business reasons she spent several years digging into professional papers\, graduate studies\, books\, online forums and spoke with prominent farmer-breeders in order to gather the information she needed to successfully breed her own zinnias\, simultaneously experimenting with that knowledge on her farm. Her online presence and simple videos have inspired people all over the world to begin breeding zinnias for their own purposes. Jones’ comprehensive how-to book based on her research is coming soon in late 2022. \nFarm: https://blommaflowerfarm.com/\nInstagram: https://www.instagram.com/blommaflowerfarm/ \n\nZoom instructions will be emailed to members on the day of the event.\nA recording of this session will be archived in Members Only. \nSponsored by\n \n 
URL:https://www.ascfg.org/event/breeding-zinnias/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Blomma-Zinnia-e1698782365978.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230330T190000
DTEND;TZID=America/New_York:20230330T203000
DTSTAMP:20260428T144212
CREATED:20230125T174335Z
LAST-MODIFIED:20230307T220313Z
UID:13074-1680202800-1680208200@www.ascfg.org
SUMMARY:Digging Deep: Planning for the Future
DESCRIPTION:About the Webinar Series \nThe Association of Specialty Cut Flower Growers is pleased to announce a four-day educational intensive called Digging Deep: Topics in Cut Flower Farming. This intensive features four 90-minute\, Zoom-based presentations given by experts in farming\, floral design\, and agricultural law. Registrants can attend the virtual live events\, have the opportunity to participate in Q and A sessions\, and will receive access to the webinar recordings after the events for the duration of 2023. Attendees must register by noon on Friday\, March 24\, 2023. \nThursday’s Event \n\nTitle: Planning for the Future: Legal Strategies for Retirement & Farm Transitions.\nSpeaker: Pamela Epp Olsen of Pamela Epp Olsen Law\nTime: Thursday\, March 30\, 7:00 — 8:30 p.m. Eastern\n\nDescription \nAs a wife and daughter of farmers/ranchers\, lawyer and estate planner Pamela Olsen understands how agricultural operations function\, from family dynamics to commodity cycles. Over the past two decades\, she has worked extensively with farmers and ranchers to provide creative estate planning and business transition solutions in this professional sector. In this presentation\, she will provide an overview of planning strategies that can optimize retirement and farm transitions for cut flower farmers. \nSponsored by\n \nRegistration
URL:https://www.ascfg.org/event/digging-deep/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Digging-Deep-Graphic-for-site-e1674666725263.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230329T190000
DTEND;TZID=America/New_York:20230329T203000
DTSTAMP:20260428T144212
CREATED:20230125T172537Z
LAST-MODIFIED:20230307T215918Z
UID:13068-1680116400-1680121800@www.ascfg.org
SUMMARY:Digging Deep: Designing Funeral and Celebration of Life Flowers
DESCRIPTION:About the Webinar Series \nThe Association of Specialty Cut Flower Growers is pleased to announce a four-day educational intensive called Digging Deep: Topics in Cut Flower Farming. This intensive features four 90-minute\, Zoom-based presentations given by experts in farming\, floral design\, and agricultural law. Registrants can attend the virtual live events\, have the opportunity to participate in Q and A sessions\, and will receive access to the webinar recordings after the events for the duration of 2023. Attendees must register by noon on Friday\, March 24\, 2023. \nWednesday’s Event \n\nTitle: Designing Funeral and Celebration of Life Flowers\nSpeaker: Carole Patilla of Tuckshop Flowers\nTime: Wednesday\, March 29\, 7:00 — 8:30 p.m. Eastern\n\nDescription \nCarole Patilla is the owner of Tuckshop Flowers in the United Kingdom. An award winning florist and instructor\, Carole has a passion for crafting customized funeral floral designs that celebrate the unique individuality of the departed. In this presentation\, she will present on advanced floral designs for funerals and other end of life events with a special emphasis on using green and earth-friendly techniques. The presentation will include a lecture\, a demonstration of designing a casket spray\, and a question and answer session with attendees. Registered attendees will also receive a discount code that applies to her online workshops. \nSponsored by\n \nRegistration
URL:https://www.ascfg.org/event/digging-deep-designing-funeral-and-celebration-of-life-flowers/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Digging-Deep-Graphic-for-site-e1674666725263.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230328T190000
DTEND;TZID=America/New_York:20230328T203000
DTSTAMP:20260428T144212
CREATED:20230125T171947Z
LAST-MODIFIED:20230307T215819Z
UID:13066-1680030000-1680035400@www.ascfg.org
SUMMARY:Digging Deep: Lean Farm Methods for Cut Flower Farming
DESCRIPTION:About the Webinar Series \nThe Association of Specialty Cut Flower Growers is pleased to announce a four-day educational intensive called Digging Deep: Topics in Cut Flower Farming. This intensive features four 90-minute\, Zoom-based presentations given by experts in farming\, floral design\, and agricultural law. Registrants can attend the virtual live events\, have the opportunity to participate in Q and A sessions\, and will receive access to the webinar recordings after the events for the duration of 2023. Attendees must register by noon on Friday\, March 24\, 2023. \nTuesday’s Event \n\nTitle: Lean Farm Methods for Cut Flower Farming\nSpeaker: Ben Hartman of Clay Bottom Farm\nTime: Tuesday\, March 28\, 7:00 p.m. to 8:30 p.m. Eastern\n\nDescription \nIn this presentation\, Ben Hartman\, author of The Lean Farm\, will explain how the lean system can be applied to cut flower operations to minimize waste\, increase efficiency\, and maximize value and profits with less work. Specific topics covered will include: using 5S to organize a farm\, how to precisely identify value\, the 7 mudas (wastes)\, and kaizen (continuous improvement). Ben will share concrete tips that farms of any size and type can start applying right away along with photos showing lean principles in action on flower farms and on other farms. Lean is a production system that originated in Japanese production and is now widely used in all types of industries. \nSponsored by\n \nRegistration
URL:https://www.ascfg.org/event/digging-deep-lean-farm-methods-for-cut-flower-farming/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Digging-Deep-Graphic-for-site-e1674666725263.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230327T190000
DTEND;TZID=America/New_York:20230327T203000
DTSTAMP:20260428T144212
CREATED:20230125T171305Z
LAST-MODIFIED:20230307T215556Z
UID:13062-1679943600-1679949000@www.ascfg.org
SUMMARY:Digging Deep: Climate Change\, Soil Health\, and its Impact on Agriculture in North America
DESCRIPTION:About the Webinar Series \nThe Association of Specialty Cut Flower Growers is pleased to announce a four-day educational intensive called Digging Deep: Topics in Cut Flower Farming. This intensive features four 90-minute\, Zoom-based presentations given by experts in farming\, floral design\, and agricultural law. Registrants can attend the virtual live events\, have the opportunity to participate in Q and A sessions\, and will receive access to the webinar recordings after the events for the duration of 2023. Attendees must register by noon on Friday\, March 24\, 2023. \nMonday’s Event \n\nClimate Change\, Soil Health\, and its Impact on Agriculture in North America\nSarah A. Isbell\, Research Scientist for PASA Sustainable Agriculture\nMonday\, March 27\, 7:00 p.m. to 8:30 p.m. Eastern\n\nDescription \nJoin Sarah A. Isbell as she presents her work for Pasa Sustainable Agriculture’s Soil Health Benchmark Study. Sarah recently earned a Ph.D. in Ecology from Penn State University where her research focused on cover cropping and reducing tillage in organic grain cropping systems\, nitrogen management\, and soil ecology. Sarah has also worked as a farm-based educator in Massachusetts\, grown vegetables in New York’s Hudson Valley\, and spent a summer researching soils and agro-silvo-pastoral systems in Sardinia\, Italy. She holds a B.S. in Biology from Dickinson College. \nSponsored by:\n \nRegistration
URL:https://www.ascfg.org/event/digging-deep-climate-change-soil-health-and-its-impact-on-agriculture-in-north-america/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Digging-Deep-Graphic-for-site-e1674666725263.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230320T200000
DTEND;TZID=America/New_York:20230320T210000
DTSTAMP:20260428T144212
CREATED:20230308T175404Z
LAST-MODIFIED:20230309T150637Z
UID:13691-1679342400-1679346000@www.ascfg.org
SUMMARY:H-2A for Cut Flower Growers: Could it Work for You?
DESCRIPTION:Lori Whitten\, the founder of Poetry Flower Farm\, and her team have significant experience in H2A legislation. ASCFG members are invited to join this complimentary webinar to go over compliance with H2A legislation and a strategy for small flower farms to form a cooperative that allows them to share employee labor. They will discuss the H-2A temporary seasonal non-immigrant visa program to include: Criteria to qualify for the program\, and what Joint Employment means and how small farm operations could share the cost\, benefits and liabilities of the program. They will then segue into a brief compliance overview and provide a contact to answer questions for those already using the program. Then we will wrap up with a live Question and Answer Session. The webinar will be recorded and available for viewing in the ASCFG Members Only learning portal after the event. \n 
URL:https://www.ascfg.org/event/h-2a-for-cut-flower-growers-could-it-work-for-you/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Whipstone-for-header-e1678374315121.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230313T200000
DTEND;TZID=America/New_York:20230313T210000
DTSTAMP:20260428T144212
CREATED:20221010T145558Z
LAST-MODIFIED:20230308T210505Z
UID:11566-1678737600-1678741200@www.ascfg.org
SUMMARY:Ask an Expert: Selling Flowers to Florists
DESCRIPTION:Join the March 2023 Ask an Expert session for an exciting conversation between Maya Kosok and Ellen Frost\, farmer and florist! This session will dig into the nitty gritty details of selling to florists\, touching on such topics including variety selection\, availability lists\, approaching florists\, bunch sizes/stem length\, pricing\, and more. \nMaya Kosok is the owner of Hillen Homestead\, an urban cut flower farm in Baltimore City now in its 10th season. Hillen Homestead sells primarily to local florists in the DC/Baltimore region and grows a wide range of annuals\, perennials\, woodies\, and more using sustainable practices. Maya is passionate about building community and relationships with neighbors\, customers\, fellow growers\, and anyone walking by who stops to chat at the farm. Maya has presented at many conferences and garden clubs\, including the Pennsylvania Alliance of Sustainable Agriculture (PASA)\, Future Harvest\, Just Food\, and Garden Clubs of America\, and she loves sharing tangible and specific information that will help other growers. \nEllen Frost is the renowned florist of Local Color Flowers shop in Baltimore\, MD\, and co-contributor of The Cut Flower Quarterly column\, “The Farmer and The Florist.” She is passionate about using local flowers in her work and in 2016\, she was awarded the Allan M Armitage Award for Leadership by the Association of Specialty Cut Flower Growers. She has been featured on The Flower Podcast\, the Slow Flowers Society\, and much more. \n\nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. \n \nSponsored by
URL:https://www.ascfg.org/event/ask-an-expert-selling-flowers-to-florists/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Maya-Hillen.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230307T200000
DTEND;TZID=America/New_York:20230307T210000
DTSTAMP:20260428T144212
CREATED:20220930T152343Z
LAST-MODIFIED:20221115T181254Z
UID:11542-1678219200-1678222800@www.ascfg.org
SUMMARY:Manipulating Light Quality and Duration to Improve the Greenhouse Production of Specialty Cut Flowers
DESCRIPTION:Part of the ASCFG Research and the Flower Farmer Webinar Series!  \nDr. Roberto Lopez\, Michigan State University\nCaleb Spall\, Michigan State University \nEvent Details \nA recent recipient of an ASCFG Grant\, this project seeks to determine the ideal lighting conditions\, in both the intensity and duration of lights\, for growing flowers in greenhouse settings. In response to the growing market for specialty cut flowers throughout North America\, crop growth and management in greenhouses can help meet the year-round demand for flowers. Dr. Lopez and Mr. Spall will discuss the exciting outcomes of their research and answer questions from audience members. \nPresenter Biography \nDr. Roberto Lopez \nDr. Roberto Lopez is an associate professor and controlled environment/floriculture extension specialist with a 45% research\, 30% teaching\, and 25% extension appointment in the Department of Horticulture at Michigan State University. His research focuses on propagation and production of young and finish plants (floriculture\, leafy green\, and culinary herb crops) in greenhouses\, growth rooms/containers\, warehouse-based plant factories\, and vertical farms. The primary objective of his research is to determine how light (quantity\, quality\, and duration)\, substrate and air temperature\, and carbon dioxide in controlled-environment agriculture (CEA) production influences crop timing\, rooting\, yield\, quality\, flavor\, nutrition\, and subsequent performance. \nAbout the  Research and the Flower Farmer Webinar Series  \nThe goal of this webinar series is to connect ASCFG members with the latest research in cut flowers and to inspire new ideas for crop\, farm\, and business management. During these online events\, recent recipients of the Research Foundation’s Competitive Grants will share synopses of their research\, along with the exciting applications of the results\, before a short Q and A session with attendees. \nCan’t attend a presentation? Don’t worry – the webinar will be recorded and be accessible in the ASCFG Members Only portal after the event. \nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. 
URL:https://www.ascfg.org/event/research-and-the-flower-farmer-march-2023/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Waterbeek-flower-image-e1668535961172.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230221T200000
DTEND;TZID=America/New_York:20230221T210000
DTSTAMP:20260428T144212
CREATED:20221003T214404Z
LAST-MODIFIED:20221110T221548Z
UID:11551-1677009600-1677013200@www.ascfg.org
SUMMARY:Comparison of Dahlia Cultivars for Specialty Cut Flower  Production in the Northeastern United States
DESCRIPTION:Part of the ASCFG Research and the Flower Farmer Webinar Series!  \nDr. Stephanie Burnett\, University of Maine\nDr. Bryan Peterson\, University of Maine \nEvent Details \nJoin Drs. Burnett and Peterson as they discuss their project\, which evaluated a wide range of commercially popular\, field-grown dahlias to compare the postharvest life of a cold-sensitive crop in Northern climates that have a limited growing season. The researchers will discuss the exciting outcomes of their research and answer questions from audience members. \nPresenter Biography \nDr. Stephanie Burnett \nDr. Stephanie Burnett is an Associate Professor of Horticulture at the University of Maine. Her research primarily focuses on production issues for greenhouse and flower growers. She teaches the floriculture courses at the University of Maine (Herbaceous Landscape Plants and Greenhouse Management) along with Introduction to Horticulture. \nAbout the  Research and the Flower Farmer Webinar Series  \nThe goal of this webinar series is to connect ASCFG members with the latest research in cut flowers and to inspire new ideas for crop\, farm\, and business management. During these online events\, recent recipients of the Research Foundation’s Competitive Grants will share synopses of their research\, along with the exciting applications of the results\, before a short Q and A session with attendees. \nCan’t attend a presentation? Don’t worry – the webinar will be recorded and be accessible in the ASCFG Members Only portal after the event. \nZoom instructions will be emailed to members on the day of the event. A recording of this session will be archived in Members Only. 
URL:https://www.ascfg.org/event/research-and-the-flower-farmer-february-2023/
LOCATION:Zoom
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.ascfg.org/wp-content/uploads/Dahlias-for-events-calendar.jpg
ORGANIZER;CN="Association of Specialty Cut Flower Growers":MAILTO:membership@ascfg.org
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END:VCALENDAR